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Patti is honing her skills as a Data Artist and Marketing Strategist. She has been telling stories with data her entire career, first with advertising campaign reports to, most recently, Quarterly Business Reviews for recruitment advertisers on their overall hire data. Making the data come alive in the simplest images and having her client wide-eyed with wonder at the insights gleaned, is her favorite business pastime.
Patti spent more than a decade honing her Media Negotiation skills, both as a Media Planner and as a Digital Billboard Manager (the sales side of media). She's practical, analytical, and is passionate about numbers, from the initial proper set up of a campaign to the final analysis and building Lessons Learned for next time. Some would say that because Patti understands Media and Analysis, she's a unicorn.
Community is important to Patti. As a resident of College Park, she is a member of the College Park Neighborhood Association and is on the board of the Mainstreet program. You’ll see her and her husband at their table at every Dancing on the Drive and Jazz Fest entertaining friends and dancing the night away.
Patti was a 2017 Orlando Fellow and is continuing her role as an At Large board member for the 2018-2019 year.
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